ITC Market Analysis Tools: Enhancing the Transparency of Global Trade and Market Access

International Trade Forum, April-June 2010 | Go to article overview

ITC Market Analysis Tools: Enhancing the Transparency of Global Trade and Market Access


Demand for ITC web-based trade analysis tools has increased dramatically as businesses struggle to deal with the fall-out of the global financial and economic crisis. With exporters eager for trade intelligence on emerging product and market opportunities, the number of registered users has reached 100,000 in 221 countries and territories.

Five web portals, Trade Map, Market Access Map, Investment Map, Trade Competitiveness Map and Product Map, have been developed to enhance the transparency of global trade and market access and to help users in their market analyses.

TRADE MAP 01

Trade statistics for international business development

Trade Map provides online access to the world's largest trade database. It also presents indicators on export performance, international demand, alternative markets and the role of competitors from both the product and the country perspective. Trade Map operates in a web-based interactive environment and covers the trade flows of more than 220 countries and territories and 5,300 products. Trade data are also available at tariff-line level for more than 100 countries and on a monthly or quarterly basis for more than 50 countries.

Trade Map's features include analysis of present export markets; pre-selection of priority markets; an overview of competitors in global and specific markets; a review of opportunities for product diversification in a specific market; identification of existing and potential bilateral trade with partner countries; and information on tariffs.

www.trademap.org

MARKET ACCESS MAP 02

Making market access transparent

Market Access Map covers customs tariffs and other measures applied by 187 importing countries to products from 239 countries and territories. Most Favoured Nation (MFN) and preferential applied import tariff rates are shown for products at the most detailed national tariff-line level. It has been designed to support exporters, importers, trade promoters, policy analysts and trade negotiators.

Market Access Map includes information about MFN applied customs duties as well as multilateral, regional and bilateral preferences; bound tariffs and quotas; anti-dumping duties; rules and certificates of origin; and trade flows.

www.macmap.org.

INVESTMENT MAP

For a better identification of investment opportunities

Investment Map aims to assist investment promotion agencies in defining priority sectors for investment promotion and opportunities for bilateral investment, as well as identifying potential investors in a given sector and competitor countries for inward investment. …

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ITC Market Analysis Tools: Enhancing the Transparency of Global Trade and Market Access
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