Marketing Mole: Who Does Google Think You Are? - Andy Duncan, Chief Executive, HR Owen

Marketing, August 17, 2011 | Go to article overview

Marketing Mole: Who Does Google Think You Are? - Andy Duncan, Chief Executive, HR Owen


- The first link is to the announcement of Duncan's appointment on HR Owen's own website.

- The second and fourth links are to stories also about him joining the company.

- The third result is a profile of Duncan on The Independent's website.

- The final link is to a story on Brand Republic about the creation of HR Owen's exclusive Ferrari showroom.

Verdict: This is an excellent profile, due largely to the reputation Duncan built in his previous role at Channel 4. His three appearances on national newspaper sites are, on the face of it, impressive for the chief of a luxury car dealership.

Action: His reputation is a great advantage when gaining press coverage, but three of these results date from his appointment last year - he must take care to ensure that this continues in his current role.

- HR Owen announces the appointment of Andy Duncan as Chief Executive

www.hrowen.co.uk > Bentley > News & Offers - Cached

10 Sep 2010 - HR Owen, the luxury motor retailer is pleased to announce the appointment of Andy Duncan as Chief Executive Officer. Andy will

Former Channel 4 boss Andy Duncan joins HR Owen/Media/guardian...

www.guardian.co.uk/media/2010/sep/... /andy-duncan-joins-hr-owe...

- Cached

7 Sep 2010 - Duncan takes chief executive role at luxury car dealer, having left Channel 4 last November. …

The rest of this article is only available to active members of Questia

Already a member? Log in now.

Notes for this article

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items
Notes
Cite this article

Cited article

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA 8, MLA 7, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Note: primary sources have slightly different requirements for citation. Please see these guidelines for more information.

Cited article

Marketing Mole: Who Does Google Think You Are? - Andy Duncan, Chief Executive, HR Owen
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this article

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen
Items saved from this article
  • Highlights & Notes
  • Citations
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA 8, MLA 7, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Search by... Author
    Show... All Results Primary Sources Peer-reviewed

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.