Young Business Brains See Their Market Stock Rise

The Evening Standard (London, England), December 16, 2011 | Go to article overview

Young Business Brains See Their Market Stock Rise


Byline: Rob Parsons

TWO young entrepreneurs told of their delight today after winning a six-month spot at Portobello Market in a Dragons' Den-style contest.

Emily Dell and Jo Hawtree have been given rent-free market space to display their wares at the site in Notting Hill.

They will play their part keeping independent trade alive in the street after being crowned victors of Kensington and Chelsea's Market Enterprise Launch Pad 2011. After pitching their ideas to a panel of judges they were also given [pounds sterling]1,000 in start-up funds, free business insurance and support from the Prince's Trust.

Artist Miss Dell, from Crouch End, runs business Girl On a Swing. She has used biro and water colour to create street scenes and includes a tiny image of a girl swinging in all her work.

Miss Hawtree runs menswear brand Gunsmoke and Lavender. They saw off five other entrants for the prize.

Miss Dell, 25, will take her place in the market early next year. She said: "I am overwhelmed at winning the pitch and thrilled to have the opportunity to sell my art work. I have so much to thank the Prince's Trust for -- they have been the key I've needed to kick-start my life. …

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