A Turn of the Page
Brown, Tina, Newsweek
Byline: Tina Brown
Newsweek embraces the digital future.
This is a bittersweet moment in Newsweek's immensely proud history. As we have announced--and as has been widely and passionately reported by the media in the U.S. and abroad--the magazine will go all digital in 2013. The Dec. 31 issue of Newsweek will be its last as a print magazine.
Bittersweet, I say. Bitter, because I'd be lying if I didn't confess to a bruised heart. I love print: always have, always will do. Sweet, because we are rising spiritedly to a challenge, not wringing our hands in impotent despair over the way modern life--and modern reading habits--have rendered our print edition unviable.
Our decision is driven by our optimism, our belief in ourselves--and our belief, above all, in our readers. You have increasingly adopted digital and, in effect, we are following you. Newsweek Global, as the new all-digital publication will be called, will be a single, worldwide edition of Newsweek, produced for a restless, news-hungry, opinion-forming audience that pays keen attention to world events. Just like the print magazine, Newsweek Global will be supported by paid subscription. It will be available for tablet, Web, and mobile devices, with selected content available on thedailybeast.com (for more information, see p. 4 ).
In 2008, we launched The Daily Beast with the support of IAC. Two years later, the ambitious, upstart Beast married the iconic Newsweek. The Washington Post Co. had sold the magazine for one dollar to Dr. Sidney Harman, who sadly died less than three months after the 50-50 merger.
In the 20 months since Newsweek joined forces with the Beast, a moribund magazine got its mojo back. The staff and writers, led by executive editor Justine Rosenthal, restored Newsweek's journalistic heft and its readers' engagement. Subscription renewals in print increased for the first time after a five-year decline. The covers of Newsweek again are a weekly media event, the source of discussion and, yes, controversy. Our covers are shared avidly on Facebook, and among a 1.8 million Twitter following. The Daily Beast and Newsweek have demonstrated eye-catching growth online, attracting more than 15 million unique visitors each month, a 70 percent increase in the past year alone, a healthy portion of it generated each week by Newsweek's very strong, very stylish journalism. …