Sustainable Agenda

Manila Bulletin, November 13, 2012 | Go to article overview

Sustainable Agenda


As consumers and end-users of every possible commodity in the world, we have the capacity to radicalize and transform the conversation on sustainability. We can, for example, hire architects and designers who integrate eco-friendly solutions in their practice, select green-rated materials in the construction of our home, buy produce in the local market or opt for public transportation in every viable opportunity.

But the conversation, or the agenda, becomes meaningful only if we are offered a spectrum of choices by companies who are committed in conserving and sustaining the world's vital resources. They are, after all, in the position to effect the greatest, palpable change at every level of production: from raw material procurement to manufacturing process to shipment. Imagine if all the companies in the world could come together to enact some kind of sustainable vision and the kind of radical shift it could instigate in our daily life.

Something like that happened in the third edition of the ASEAN Sustainable Development Symposium held last Novemer 5 at the Centera Grand Hotel in Bangkok. Spearheaded and organized annually by Siam Cement Group (SCG), the symposium gathered together over a thousand of industry and government leaders from Southeast Asia and beyond for an afternoon of education in sustainable models, practices and solutions. Keynote speakers were Mr. Peter Bakker, president of the World Business Council for Sustainable Development and Dr. Supachai Panitchpakdi, Secretary General of United Nations Conference on Trade and Development.

As a pioneer in sustainable practice in the region, SCG has the corporate and moral authority to enjoin other business practitioners to adapt a workable, sensible framework in the consumption of energy, renewal of resources, management of waste and contribution to the well-being of employees and communities, among others.

Recently, SCG, which operates a ceramic and a paper plant in the country, was listed as the World Leader in Building Materials & Fixtures sector by the Dow Jones Sustainability Index for the second consecutive year. This honor, said Mr. Kan Trakulhun, SCG's president and CEO, "reflects our achievement to excel in all the related economic, social and environmental dimension."

SCG's willingness to share the best practices in the world, which the symposium makes evident, shows its commitment in going beyond its corporate boundaries and reaching out cross-sectorally and multi-laterally to turn the sustainable agenda into an argument for radical change. …

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