Selling the SIZZLINGWELSH Film Industry at Cannes Festival; with the Welsh Film Industry on a High, Cathy Owen Finds out That Welsh Film-Makers Have High Hopes for Success at the Glamorous Film Festival on the French Rivieria

Western Mail (Cardiff, Wales), May 14, 2014 | Go to article overview

Selling the SIZZLINGWELSH Film Industry at Cannes Festival; with the Welsh Film Industry on a High, Cathy Owen Finds out That Welsh Film-Makers Have High Hopes for Success at the Glamorous Film Festival on the French Rivieria


IT is the most glamorous week in the movie industry's calendar, but the Cannes Film Festival is also one of the busiest.

Which is why Welsh film-makers will be out in force with high hopes of securing international backing for a range of forthcoming Welsh feature films and documentaries at the festival which starts in the South of France today.

Cannes is the ultimate film festival, and not just for the A-listers like Ryan Gosling and Nicole Kidman who will be walking the red carpet in the glare of the cameras this year.

Behind the spotlight there are expected to be more than 10,000 buyers and sellers from around the world flocking to the annual event, making it the number one international market for film professionals. More than 50 countries in 58 pavilions are now located around the Palais des Festivals and the Welsh film industry will be making its mark at the UK pavilion as well as elsewhere at the festival.

The event will mark the international launch of the Film Agency for Wales' re-brand to Ffilm Cymru Wales, as well as promote Pinewood Studios Wales' new 180,000sq ft facility in Cardiff and the PS30m investment fund the company is managing for the Welsh Government.

The Agency's chief executive Pauline Burt is leading a team of four at the event and says: "With Pinewood's ambition to bring first-class production facilities to Wales, and Ffilm Cymru Wales' commitment to supporting Welsh talent, this is the perfect opportunity to celebrate the future of Welsh film.

"It is definitely one of the most important dates in the calendar for us as it is the greatest range of financiers in the one place all at the same time.

"It is about us pounding the pavements, showcasing new Welsh talent and showing what a strong base Wales is for such projects.

"One of the biggest projects we will be pushing is the Dylan Thomas story, Set Fire to the Stars, helmed by Elijah Wood which will premiere at the Edinburgh Film Festival next month.

"They are currently in post-production and will be looking to this market to secure a sales agent for international rights.

"More generally, but very importantly, we'll be profiling the Welsh film and creative industry offer as a whole - talking to existing and potential partners, collaborators and co-financiers about the complimentary offers across Ffilm Cymru Wales, Pinewood Wales and Welsh Government. …

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