Practical Guidelines on Equity Investments

Manila Bulletin, May 2, 2018 | Go to article overview

Practical Guidelines on Equity Investments


By Billy Cortez

There are certain points to consider when doing stock investing. As a matter of fact, volatilities continue to hound the global capital markets including the Philippines. For instance, goverment bonds in Western countries where yield curves, the gap between short- and long-term interest rates, have narrowed all year, considered at least a reliable indicator of growth pessimism.

Take note. You may lose all your profits and some of your capital if you speculate in low quality and cheap stocks that may be temporarily popular but the odds against investment success are pretty strong. It's being human when investors often pored over for clues as to what the crowd is doing, always ignoring the need to have realistic expectations.

Keep this in mind. Just focus on the potential of the listed company well beyond the current events. Look for companies that have products or services on the market and a reasonable prospect for earnings growth. Get familiar with all the data research report on the stocks you intend to buy. Sometimes, promises outrun reality.

But as in all matters financial, the devil is in what and not the when. This means you better stay away from ridiculous risks and instead be factual and realistic with your stock selections.

Here are the basic guidelines:

(1) Do your homework. Read as much as you can about the stocks you plan to buy. Read also about the present state of the national economy;

(2) Related to item No.1 don't be too quick to pull the trigger and buy something too soon. Be patient;

(3) Don't try to time the market. No one can. Just stay in the market using only your long-term funds primarily allocated for your stock investing, and not those funds intended for living expenses. Remember your goal is to invest wisely and become rich;

(4) In buying stocks, go only for large stocks. …

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