Isn't It Better That Some of TV's Influence on Children Be Educational?

The Washington Times (Washington, DC), July 18, 1996 | Go to article overview

Isn't It Better That Some of TV's Influence on Children Be Educational?


Brent Bozell's July 6 column "Coercion on children's TV" (Commentary, July 6) begins and ends with a string of errors and misconceptions about children's programming, and Children's Television Workshop (CTW) in particular. Let me first correct the record on CTW:

* CTW is a nonprofit company, independent of the Public Broadcasting Service (PBS) and the Corporation for Public Broadcasting. While we are certainly growing, CTW hardly qualifies as a "gigantic media production company" - it is dwarfed by its competitors, such as Disney, Time-Warner, etc.

* CTW earned $18 million in fiscal 1995 from "Sesame Street" product licensing - not "$800 million per year," as Mr. Bozell would have it. Of the $18 million, CTW spent $14 million on the production of the next season of "Sesame Street," making us the largest single non-governmental contributor to PBS in fiscal 1995.

* While it is true that many CTW retail products are made in China, CTW takes its responsibility seriously regarding toy quality and safety. It requires its toy licensees to comply with the Code of Conduct standards recommended by the Toy Manufacturers Association (TMA). These include on-site factory inspections. Larry Jarvik's congressional testimony was false, and Mr. Bozell has simply reiterated Mr. Jarvik's fabrications.

* Surveys of executives at nonprofit organizations show that CTW salaries are mid-level - and far below those of executives at commercial multiple media companies with which CTW competes for talent. …

The rest of this article is only available to active members of Questia

Already a member? Log in now.

Notes for this article

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items

Items saved from this article

This article has been saved
Highlights (0)
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

Citations (0)
Some of your citations are legacy items.

Any citation created before July 30, 2012 will labeled as a “Cited page.” New citations will be saved as cited passages, pages or articles.

We also added the ability to view new citations from your projects or the book or article where you created them.

Notes (0)
Bookmarks (0)

You have no saved items from this article

Project items include:
  • Saved book/article
  • Highlights
  • Quotes/citations
  • Notes
  • Bookmarks
Notes
Cite this article

Cited article

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Cited article

Isn't It Better That Some of TV's Influence on Children Be Educational?
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this article

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Author Advanced search

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.