Job Search: Galloping Ahead; PROGRESS in Business Is Not Just about New Computer Systems and Management Styles. CAMPBELL DOCHERTY Meets One Midland Firm Turning Its Back on the New Century - with Great Success

Sunday Mercury (Birmingham, England), November 26, 2000 | Go to article overview

Job Search: Galloping Ahead; PROGRESS in Business Is Not Just about New Computer Systems and Management Styles. CAMPBELL DOCHERTY Meets One Midland Firm Turning Its Back on the New Century - with Great Success


Byline: CAMPBELL DOCHERTY

SOMETIMES it can benefit a small business to look back in order to take a big leap forward - and that is exactly what Walsall's Black Country Saddles has done.

While many rivals have sought to develop 21st-century solutions, they have turned the clock back to use sheep's wool padding in the saddles - just as it would have been several hundred years ago.

Black Country Saddles was set up eight years ago by master saddlers John Hartley and Robert Cullen.

Today, their small investment is earning major export orders to the US and generating a six-figure turnover while supporting a staff of seven.

'We began operating the business at a small factory unit before buying our current premises in Walsall,' 43-year-old Robert said.

John, also 43, added: 'We are aiming at the top end of the market.

'To maximise freedom of movement for the horse and comfort for the rider, we believe saddles need to be individually made. Ninety per cent of our saddles are made to order.'

In the early years, not only did the Robert and John consult one of the top equine back specialists in the UK but they learnt to ride too.

'We knew we were good at making saddles but there is more to the trade than that,' Robert said. 'So we took riding lessons to understand the rider and horse perspective too.'

As a result, the partnership has made a number of unique modifications to Black Country Saddles, not least the British Wool padding.

'We could see why, as a natural fibre, wool would be better and that was the experience of the back specialist too,' said John. 'However, we wanted to be 101 per cent sure so together with the British Wool Board we commissioned a whole range of tests which proved that wool is without doubt the best padding. …

The rest of this article is only available to active members of Questia

Already a member? Log in now.

Notes for this article

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items

Items saved from this article

This article has been saved
Highlights (0)
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

Citations (0)
Some of your citations are legacy items.

Any citation created before July 30, 2012 will labeled as a “Cited page.” New citations will be saved as cited passages, pages or articles.

We also added the ability to view new citations from your projects or the book or article where you created them.

Notes (0)
Bookmarks (0)

You have no saved items from this article

Project items include:
  • Saved book/article
  • Highlights
  • Quotes/citations
  • Notes
  • Bookmarks
Notes
Cite this article

Cited article

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Cited article

Job Search: Galloping Ahead; PROGRESS in Business Is Not Just about New Computer Systems and Management Styles. CAMPBELL DOCHERTY Meets One Midland Firm Turning Its Back on the New Century - with Great Success
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this article

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.