Donnelly, Landon Mark 30th Anniversary with School of Bank Marketing

By Albro, Walt | ABA Bank Marketing, May 2001 | Go to article overview

Donnelly, Landon Mark 30th Anniversary with School of Bank Marketing


Albro, Walt, ABA Bank Marketing


How long have Dr. James "Jim" H. Donnelly Jr. and Dr. Laird Landon been teaching at the ABA School of Bank Marketing and Management?

It's been so long, Donnelly says, that some of today's students tell him that he taught not only their boss--but their boss's boss as well.

It's been so long, Landon says, that when he first started teaching, women made up less than 10 percent of the students (today they make up about two-thirds).

This June, when school opens on the campus of the University of Colorado at Boulder, Donnelly and Laird will celebrate their 30th anniversary of participation with the school. Donnelly currently serves as the school's academic dean, a position he has held for the last 12 years. Laird teaches a class in commercial sales management.

The school (formerly known as the BMA School of Bank Marketing) teaches the specialty of bank marketing to financial institution professionals. It is the nation's only school that teaches that specialty. The school also provides generalized management training outside of marketing "to meet the continuing career needs of banking professionals." Classes are held for nine days over a two-year cycle. The school has existed for more than 50 years and has been located at the University of Colorado for the last 31 years.

Donnelly, who has been the Thomas C. Simons Professor of Business at the University of Kentucky for the last 33 years, says he was teaching a marketing class at the ABA Stonier Graduate School of Banking in 1971 when he received an invitation to act as a teaching "resource" for bankers who were presenting bank marketing case studies at the Bank Marketing School, which had only recently moved to Colorado. …

The rest of this article is only available to active members of Questia

Already a member? Log in now.

Notes for this article

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items
Notes
Cite this article

Cited article

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA 8, MLA 7, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Note: primary sources have slightly different requirements for citation. Please see these guidelines for more information.

Cited article

Donnelly, Landon Mark 30th Anniversary with School of Bank Marketing
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this article

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen
Items saved from this article
  • Highlights & Notes
  • Citations
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA 8, MLA 7, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Search by... Author
    Show... All Results Primary Sources Peer-reviewed

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.