CAREERS: Company CV - Capital Radio Plc

Marketing, October 3, 2002 | Go to article overview

CAREERS: Company CV - Capital Radio Plc


Capital Radio plc is the largest commercial radio group in the UK. It operates 19 commercial radio stations, which include: London's Capital FM and XFM; Capital Gold; Invicta FM in Kent; Southern FM in Sussex; 103.2 Power FM, Ocean FM in Hampshire; Oxford's Fox FM; Birmingham's 96.4 FM BRMB; Century 106 FM in the East Midlands; Cardiff's Red Dragon FM; Century 100-102 in the North East; Century 105.4 FM in the North West and Scotland's Beat 106.

In 1973, Capital Radio become the UK's second legal commercial radio station. The company was floated on the London Stock Exchange in 1987.

Capital has its own media sales house, Capital Radio Advertising, and significant shareholdings in Independent Radio News and the Radio Advertising Bureau. Other business interests include the joint ventures MusicCapital.com and the record label, Wildstar, with Telstar Entertainment.

The past year has been a busy one for Capital Radio with a major restructure of its business in June 2002. Capital's national and local stations were realigned under its four main network businesses, XFM, Capital Gold, Century and the Capital FM network. At the same time, all local advertising sales were absorbed into the national sales structure.

Earlier in the year, Capital entered into two new marketing deals. The first, in March, was a partnership with Viacom. The deal gave Capital advertising airtime on Viacom's three channels, MTV, VH-1 and the Paramount Comedy Channel, and was the first time that ads for Capital FM were shown outside London. …

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