Oklahoma's Most-Admired CEOs Profile: Cathy A. Stackpole, Girl Scouts-Western Oklahoma Inc

By Record, Journal | THE JOURNAL RECORD, February 19, 2010 | Go to article overview

Oklahoma's Most-Admired CEOs Profile: Cathy A. Stackpole, Girl Scouts-Western Oklahoma Inc


Record, Journal, THE JOURNAL RECORD


Cathy A. Stackpole believes that to change a community for the better, one must first work to improve the lives of the women and girls in that community. As chief executive officer of Girl Scouts- Western Oklahoma Inc., Stackpole is doing just that.

Five years ago, Stackpole came to Oklahoma to take the helm of what was then Girl Scouts - Red Lands Council. In her first four years, she doubled the number of girls involved in Girl Scouts and increased fundraising by 250 percent.

Working for an organization with approximately 4,000 volunteers, Stackpole knows the value of connecting with others. She knows inspiring others is critical to the success of girls individually and collectively. She practices that relationship-driven management style with volunteers as well, guiding, prodding, pushing, but never telling people what to do.

When Girl Scouts-Red Lands Council merged with Girl Scouts- Sooner Council, there were challenges that needed to be addressed. But since the merger in 2008, Stackpole has both supported and encouraged people to share their differences as well as hold all involved accountable for their actions. Girl Scouts-Western Oklahoma serves more than 10,000 girls in 39 counties across the state.

While cutting back on print materials and other mailed pieces, Stackpole has helped save dollars for the nonprofit by connecting electronically as much as possible - electronic newsletters, Web site, social networking and in other innovative ways.

"Cathy's leadership style is to allow her staff to reach beyond their own expectations and to encourage them to think bigger. Because of her vision for greatness, Girl Scouts is now available to girls who want to make a difference in their communities - to those who live in housing authority sites, the most rural areas of western Oklahoma, on military bases, and, even for young women who are incarcerated," said Deborah Gooding, director of marketing and communications, Girl Scouts-Western Oklahoma. …

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