New Moon Opening Night: Chinese Women Are Swept off Their Feet

By Yajun, Zhang | The Christian Science Monitor, November 2, 2009 | Go to article overview

New Moon Opening Night: Chinese Women Are Swept off Their Feet


Yajun, Zhang, The Christian Science Monitor


China has no literary tradition of vampires, aside from a few 17th-century short stories about a blood-sucking variety of ghost, but "Twilight" has swept young Chinese women off their feet.

One or other of the four books in the series has been in the top 30 of the best seller list for the past 10 months, selling a total of 1.5 million copies, says Chang Xiaowu, deputy marketing director of Jieli, the publishing house that bought the Chinese rights.

Though the film "Twilight" opens in general release here only next week, anyone who cares to watch a pirated version on the Internet has been able to do so since it first came out in America. Hundreds of thousands appear to have done so: On Douban, a popular website for comments on books and movies, 67,949 fans have left messages about "Twilight."

"Twilight" is a complete and idealistic portrayal of the most beautiful kind of love that can exist in a woman's heart" wrote one, signing her post "Arwen."

"I would say over 60 percent of the readers are middle school and high school girls" says Mr. Chang. "Edward [Cullen] is a vampire, he is dangerous. …

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