Big-Business Brazil Taps into Its Young Entrepreneurs

By Llana, Sara Miller | The Christian Science Monitor, April 8, 2010 | Go to article overview

Big-Business Brazil Taps into Its Young Entrepreneurs


Llana, Sara Miller, The Christian Science Monitor


Brazil, a country familiar with big business is now nurturing a growing network of small business incubators, tapping universities for young entrepreneurs with a start-up spirit.

The Genesis Institute in Rio de Janeiro looks nothing like the high-tech offices that grew amid the boom in Silicon Valley.

But this incubator, where about two dozen start-ups are divided into tiny offices with shared bathrooms down the hall, has helped young entrepreneurs create operational software for bus companies, new equipment for maintaining oil and gas pipelines, and robotics technology to measure environmental damage associated with petroleum exploration.

In doing so, the Genesis Institute is helping to grow a new class of technological entrepreneurs in Brazil.

The news about Brazil's booming economy is dominated by big business, foreign investment, a huge consumer appetite, and the prospects of oil. But Brazil has also blazed forward as an entrepreneurial leader. And while entrepreneurs here face a bureaucracy that could deter the most determined go-getter, they are also being nurtured by a government that sees them as a key engine of job growth. The government's Financing Agency for Projects & Studies (FINEP) has launched its largest project ever to support start-ups.

"We are betting this will have a transformative effect on the country," says Eduardo Costa, FINEP's innovation chief.

Creating job creators

Brazil is, in many ways, poised to transform. The country has led the region in R&D, investing in it the recommended 1 percent of GDP, according to the Organization for Economic Cooperation and Development (OECD). A 2007 Global Entrepreneurship Monitor shows Brazil as a leading entrepreneurial country, with 13 of 100 residents involved in a start-up.

And its incubator network has grown from 136 in 2000 to 400 today. Most are affiliated with universities, says Ary Plonski, head of the Brazilian Association of Science Parks and Business Incubators. "The idea is to create new opportunities for students so they don't leave university fighting for a job, but being job creators," Mr. Plonski says.

That's what Paulo Lerner, an industrial engineer, and Andre Averbug, an MBA graduate, did. The two friends could have joined an established company. Instead, in 2004, they set out to build a public phone for buses to benefit commuters. During a visit to a garage to test the product, they saw how complicated managing a bus fleet is, and began developing software to help managers track vehicles. …

The rest of this article is only available to active members of Questia

Already a member? Log in now.

Notes for this article

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items

Items saved from this article

This article has been saved
Highlights (0)
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

Citations (0)
Some of your citations are legacy items.

Any citation created before July 30, 2012 will labeled as a “Cited page.” New citations will be saved as cited passages, pages or articles.

We also added the ability to view new citations from your projects or the book or article where you created them.

Notes (0)
Bookmarks (0)

You have no saved items from this article

Project items include:
  • Saved book/article
  • Highlights
  • Quotes/citations
  • Notes
  • Bookmarks
Notes
Cite this article

Cited article

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Cited article

Big-Business Brazil Taps into Its Young Entrepreneurs
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this article

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.