The Global Warming Debate Cuts Two Ways Energy Industry Debuts New Ad Campaign This Week, Singing New Tune on the Threat of Climate Change

By Brad Knickerbocker, writer of The Christian Science Monitor | The Christian Science Monitor, May 11, 1998 | Go to article overview

The Global Warming Debate Cuts Two Ways Energy Industry Debuts New Ad Campaign This Week, Singing New Tune on the Threat of Climate Change


Brad Knickerbocker, writer of The Christian Science Monitor, The Christian Science Monitor


The debate over global warming typically features environmentalists and big business types hollering at each other through a fog of scientific argument and economic cant.

Lately, however, the battle lines have blurred as more companies cross over to acknowledge that "greenhouse gases" such as carbon dioxide could well cause climate change. Whether the argument and cant have lessened is another matter.

A national ad campaign this week features 13 major corporations warning that "Climate change is serious business - for all of us." Among the companies (whose combined revenues are more than $340 billion) are Boeing, British Petroleum, Lockheed Martin, Maytag, United Technologies, and 3M. "Instead of choosing between business and the environment, we want to draw on the ingenuity and expertise of all sectors to both address the climate change problem and sustain economic growth," says Eileen Claussen, executive director of the Pew Center on Global Climate Change, which is sponsoring the TV and newspaper ads. But even before this latest development, the ideological wall had begun to crack in what has become one of the most profound and controversial environmental issues in history. Last month, Shell Oil Co. broke ranks with most petroleum producers in announcing that it would leave the Global Climate Coalition, an industry trade group that lobbies against government- imposed limits on carbon emissions. "I find myself increasingly persuaded that a climate effect may be occurring," said Mark Moody-Stuart of the Royal Dutch/Shell Group, the world's largest oil company. Mr. Moody-Stuart is slated to become Shell's CEO in July. Speaking to energy industry officials in February, the Shell official warned against "a tobacco-industry- like reluctance to admit the possibility of any problem." Late last year, Sun Oil Co. (the Pennsylvania company that markets Sunoco gasoline) acknowledged that "there is sufficient scientific concern about man-made climate impacts to justify initiation of prudent mitigation measures now." In a letter to President Clinton just before the December Kyoto summit on climate change, Sun chief executive Robert Campbell said the administration was "right on the target" in its proposal to limit carbon emissions - a statement that put him at considerable odds with most of his colleagues in the oil industry. Last year, British Petroleum chief John Browne said, "It would be unwise and potentially dangerous to ignore the mounting concern" over global warming. …

The rest of this article is only available to active members of Questia

Already a member? Log in now.

Notes for this article

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items

Items saved from this article

This article has been saved
Highlights (0)
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

Citations (0)
Some of your citations are legacy items.

Any citation created before July 30, 2012 will labeled as a “Cited page.” New citations will be saved as cited passages, pages or articles.

We also added the ability to view new citations from your projects or the book or article where you created them.

Notes (0)
Bookmarks (0)

You have no saved items from this article

Project items include:
  • Saved book/article
  • Highlights
  • Quotes/citations
  • Notes
  • Bookmarks
Notes
Cite this article

Cited article

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Cited article

The Global Warming Debate Cuts Two Ways Energy Industry Debuts New Ad Campaign This Week, Singing New Tune on the Threat of Climate Change
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this article

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Author Advanced search

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.