Ma Bells Vie for One-Stop Local and Long-Distance

By Laurent Belsie, writer of The Christian Science Monitor | The Christian Science Monitor, April 18, 1994 | Go to article overview

Ma Bells Vie for One-Stop Local and Long-Distance


Laurent Belsie, writer of The Christian Science Monitor, The Christian Science Monitor


THE telecommunications industry is poised to break through the walls of its last monopoly: the local phone company.

In a few years - perhaps sooner - many consumers will be able to choose who handles their local calls just as they choose among long-distance companies today.

The benefits include more services and, possibly, lower prices. The most surprising benefit, however, may be the simplicity of it all.

Before its court-mandated breakup, AT&T handled everything: One bill covered local and long-distance service. Customers did not have to figure out who to contact for a service problem. They called Ma Bell.

The new era will be similar, except there will be several Ma Bells.

"That's what we are headed back to," says Larry Strickling, vice president of public policy for Ameritech Corporation in Chicago. The company is vying to become a one-stop local- and long-distance provider.

"There will be several strong competitors out there, if given the chance," says Daniel Spulber, a management professor at Northwestern University's Kellogg School of Management in Evanston, Ill. Although many hurdles remain, competition is coming to local phone service, he adds. "It's absolutely inevitable."

Illinois may become the test-bed for local competition. In the past year, two telephone companies have filed plans that would open the door to more players. AT&T last week released its own vision of a competitive market test for Illinois. State regulators have been working on their proposals to open up the local market.

"The time has come to look at it," says Charlotte TerKeurst, director of telecommunications policy at the Illinois Commerce Commission. Ameritech's bold plan

Of all the plans on the table, Ameritech's is the boldest. The company, which handles local phone service in Illinois and four other states, says it will give up its Illinois monopoly if, in return, it can offer long-distance services. Of the six other regional Bell operating companies, only Pacific Bell has offered anything close to such a plan.

"Ameritech is going in the right direction," says William Baumol, director of the Starr Center for Applied Economics at New York University.

The potential stumbling block is timing. AT&T argues that Ameritech should open up its local phone service before it moves into long-distance service. …

The rest of this article is only available to active members of Questia

Already a member? Log in now.

Notes for this article

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items

Items saved from this article

This article has been saved
Highlights (0)
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

Citations (0)
Some of your citations are legacy items.

Any citation created before July 30, 2012 will labeled as a “Cited page.” New citations will be saved as cited passages, pages or articles.

We also added the ability to view new citations from your projects or the book or article where you created them.

Notes (0)
Bookmarks (0)

You have no saved items from this article

Project items include:
  • Saved book/article
  • Highlights
  • Quotes/citations
  • Notes
  • Bookmarks
Notes
Cite this article

Cited article

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Cited article

Ma Bells Vie for One-Stop Local and Long-Distance
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this article

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Author Advanced search

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.