Unifrance Launches Third Edition of Online Film Festival

Screen International, December 4, 2012 | Go to article overview

Unifrance Launches Third Edition of Online Film Festival


Curzon On Demand, iTunes, Vudu and good!movies among 19 platforms partnering with festival running Jan 17 to Feb 17 2013

Unifrance and Paris-based cinema portal have unveiled the third edition of MyFrenchFilmFestival.com, their ever-burgeoning online film festival devoted to a selection of recently released French features and shorts.

The expanded festival - featuring ten features and shorts at its core - will run January 17 to February 17, a week longer than last year.

Having kicked off with some 40,000 film viewings in its inaugural year in 2011, the festival racked up some 1.3 million film streams in its second edition last January.

Titles screening in the competitive feature section range from Djinn Carrenard's micro-budget Donoma to the mainstream romantic comedy On Air (Parlez-moi de vous) starring Karin Viard as a radio agony art who is unable to put her words into action in her own solitary life.

"This year we've expanded the selection beyond the original remit of first and second time films so the selection is a mix of films by young directors as well as more commercial titles which have done quite well at the French box office," commented Unifrance managing director Régine Hatchondo.

Shorts include Benjamin Parent's It's Not a Cowboy Movie, which premiered in the Cannes Critics' Week earlier this year, and Franck Dion's award-winning Edmond Was a Donkey.

The festival will also feature an out-of-competition screening of Georges Lautner's 1963 French classic Crooks in Clover (Les Tontons Flingueurs) about a retired gangster whose life is turned up side down when he unexpectedly inherits the ill-gotten fortune of an old partner in crime.

Serbian-Canadian director Ivan Grbovic's feature Roméo Eleven (Roméo Onze) and Eric Morin's sort Opasatica are also in the selection as a tie-in with Téléfilm Canada.

Awards

For the core selection, there will be four award categories:

Jury Award, presided over by Oscar-winning Michel Hazanavicius;

Audience Award, voted by Internet viewers of the films;

Social Networks Award, voted on by 100 influential film lovers on Facebook and Twitter;

International Press Award. …

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