Avatar First to Top 1m Blu-Ray Sales in UK

Screen International, January 14, 2013 | Go to article overview

Avatar First to Top 1m Blu-Ray Sales in UK


James Cameron's Avatar has become the first title to sell more than a million copies on Blu-ray, the British Video Association (BVA) announced today. The Dark Knight Rises topped the top 10 of 2012.

Distributed by Twentieth Century Fox, the sci-fi blockbuster was first released on Blu-ray in the UK in April 2010.

The figures follow a surge in Blu-ray disc sales in 2012, up 8.9% in volume year-on-year.

Sales of Blu-ray discs increased their share of the Top 10 Films in 2012 to 30.1% compared with 25.8% in 2011. There are now more than 4,800 titles available in the format.

"The 18.5% rise in Blu-ray Disc catalogue sales shows that people are watching their favourite titles, old and new in high definition," said Lavinia Carey, director general of the BVA.

Titles topping the chart in 2012 include The Dark Knight Rises (Warner Home Video), Avengers Assemble (Walt Disney Studios) and Prometheus (20th Century Fox Home Entertainment).

Sales of Blu-ray players rose 8.3% in 2012 with more 3D BD players purchased than standard models, contributing to the 188% boost in 3D Blue-ray disc sales, the BVA reported. There are more than 2 million 3D televisions now in UK homes

The biggest films for 3D BD were Hugo (EIV) followed by Prometheus and Avengers Assemble.The Official Blu-ray Disc Chart shows 2012's Top 10 best sellers by volume

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