Infusing Business and Entrepreneurship Education into a Computer Science Curriculum - a Case Study of the Stem Virtual Enterprise

By Winkler, Christoph; Troudt, Edgar E. et al. | Journal of Business and Entrepreneurship, Fall 2015 | Go to article overview

Infusing Business and Entrepreneurship Education into a Computer Science Curriculum - a Case Study of the Stem Virtual Enterprise


Winkler, Christoph, Troudt, Edgar E., Schweikert, Christina, Schulman, Stuart A., Journal of Business and Entrepreneurship


INTRODUCTION

There is a growing effort in the United States to support the innovation economy and future entrepreneurs. For instance, the National Science Foundation (NSF) strives to support the development of an innovation ecosystem that links academic research output to commercialization efforts through its Innovation Corps (I-Corps) Program (NSF, 2014). Another example is the recently approved Title II of the Jumpstart Our Business Startups (JOBS) Act that allows entrepreneurs to use crowdfunding as a mechanism to raise investment funding publicly through a general solicitation. Through this process companies are now able to publicly advertise their offering in order to attract accredited investors to invest in a company (Barnett, 2013). This legislation is particularly important for technology start-ups, which, given the high volition of the path to market, can now raise equity quicker without necessarily depending on larger Venture Capital or Angel funding.

Identifying a need to accelerate innovation in emerging technologies, federal investment in Science, Technology, Engineering, and Math (STEM) education increased by 6% from FY2012 to FY2014 in the United States. This is a first step towards achieving the strategic goal of "increasing the number of undergraduates with a STEM degree by one million over the next decade" (Whitehouse.gov, 2013). Building on that promise, the next generation of STEM entrepreneurs requires the appropriate support that will allow them to move their innovative product ideas into successful, properly sourced and commercially viable businesses.

As result, STEM education has to broaden its focus to engage in a crossdisciplinary exchange among academic disciplines, and to situate its programs and curricula within a business and entrepreneurship context. According to the U.S. Bureau of Labor Statistics, computer or IT related industries are projected to have the fastest growing output in 2012-2022 (Dohm & Shniper, 2007). Rationally it follows, that STEM graduates who are able to apply their skills and knowledge within an increasingly fast changing economy will have a competitive advantage.

In order to illustrate how entrepreneurship education can help promote innovation and entrepreneurship among STEM programs, this paper (1) explores existing research and approaches to entrepreneurship education, (2) describes the National Science Foundation (NSF) Advanced Technological Education (ATE) fundedi Virtual Enterprise (VE) entrepreneurship simulation pedagogy and platform, and (3) presents a curriculum framework where VE was infused into an existing e-commerce course.

REVIEW OF LITERATURE

Entrepreneurship education in higher education

The Global Entrepreneurship Monitor (GEM) defines entrepreneurship education as a subset of a larger entrepreneurship ecosystem that influences entrepreneurs' attitudes, activities and aspirations (Kelley, Singer, & Herrington, 2012). It encompasses - particularly within a higher education context - "the teaching of skills and cultivation of talents that students need to start businesses, identify opportunities, manage risk, and innovate in the course of their careers" (Torrance & Rauch, 2013, p. 1).

Entrepreneurship education is omnipresent and has gained widespread adoption across the globe. In the United States alone, presently over 2,000 colleges offer courses in entrepreneurship (Cone, 2012). According to a recent report by the Kauffman Foundation on the developments of entrepreneurship education in higher education (Torrance & Rauch, 2013), entrepreneurship education is showing a widespread proliferation across university campuses that goes way beyond traditional entrepreneurship course offerings and programming. Even more so, universities become more entrepreneurial by emphasizing an exploration of new and innovative ways to create entrepreneurial support and learning environments for their students.

To date, there are many best practices in entrepreneurship education and associated methods and pedagogical approaches (Jones, Penaluna, & Pittaway, 2014; Winkler, 2014), however, there seems to be little consensus among the research community about the actual efficacy of these approaches (Griffiths, Kickul, Bacq, & Terjesen, 2012; L. …

The rest of this article is only available to active members of Questia

Already a member? Log in now.

Notes for this article

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items
Notes
Cite this article

Cited article

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA 8, MLA 7, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Note: primary sources have slightly different requirements for citation. Please see these guidelines for more information.

Cited article

Infusing Business and Entrepreneurship Education into a Computer Science Curriculum - a Case Study of the Stem Virtual Enterprise
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this article

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen
Items saved from this article
  • Highlights & Notes
  • Citations
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA 8, MLA 7, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Search by... Author
    Show... All Results Primary Sources Peer-reviewed

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.