Semiotics and Critical Discourse Analysis of "The Hero; Love Story of a Spy"

By Iqbal, Asma; Haqnawaz, Malik | International Research Journal of Arts and Humanities, January 1, 2015 | Go to article overview

Semiotics and Critical Discourse Analysis of "The Hero; Love Story of a Spy"


Iqbal, Asma, Haqnawaz, Malik, International Research Journal of Arts and Humanities


1. Introduction

CDA and semiotics play an important role to critically analyze any text, movie or image, and news paper. The purpose of this study is to study all those factors of the movie which help the viewers to develop biased opinion and how electronic media show different pictures of the society to develop the new discourse in any community. Media, electronic or print ,always play an important role in building different opinions in the society according to the need of time. That is why, media is considered "fourth estate" in all the democratic nations (Schultz 1998; Cf Jager & Link 1995). Most of the time, media change the point of view of the societies or individuals in such a way that they themselves are not aware that their point of view is changed ( Kellner & share 2007).

By having all these points in view, the main purpose of the study is to locate all the factors of the movie "The Hero; love story of a spy" that how Bollywood presents the image of the Muslims and the Muslim army before the whole world and how unconsciously they change the point of view of their viewers.

CDA is basically used to printout or show the hidden ideologies and motivations behind the conversations or texts (Augustin 2009)

According to Meyer and Wodak (2009) the historical approach of CDA is established in the society in 1960s and later on it was followed in 1991 in Amsterdam in the month of January by a small symposium. On the basis of the support of the university names and Amsterdam Ruth Wodak, Gunther Kress, Teun van Dijk, Theo van Leeuwen , Norman Fairclough, got a chance to discuss the CDA in detail in those two days. A journal, Discourse and society (1990) by Van dijk had been published and was known as one of the starting Journals on the discipline. Various books had also been published as well with same research aims.

In the world of today, CDA is an established discipline in the field of Linguistics and have been studied and applied at worldwide level. The present study is focused on the different images and conversation about ISI and how it can be portrayed, the study will explore all the historical aspects with reference of the movie.

2. Hypothesis

Negative image has been shown to the societies of ISI, Muslims and their religious concepts.

3. Research objectives

The research has following objectives:

* To study the hidden ideologies and meaning of the text by studying various images and dialogues.

* To mark all the hidden negative and positive discourses of the movie.

* To check how media create effects on viewers by using various techniques.

* To develop the critical approach of the viewers by giving them awareness about all the devices and techniques used by the producers and writers.

4. Research Questions

Following are the research questions of my study:

* How Muslims and ISI has been portrayed in the movie "The Hero: Love story of a spy"?

* What are basic signs and symbols which they used in this movie to give strength to their ideologies?

* What is character sketch of the hero (Hindu) of the movie and villain (Muslim) in the movie?

5. Delimitation of the study

Following are the delimitations of the study:

* The researchers only selected one movie to answer all the research questions.

* Only those dialogues have been specially analyzed which are about ISI.

* Only those images have been selected which import specific meaning to the text.

* Vandijk modal of critical discourse analysis has been used to analyze conversations.

6. Literature review

CDA is a wide discipline which covers various critical approaches into it. CDA gives various approaches to analyze different types of text. It provides us various models for various types of discourses in the society like news, movies and media, etc.

CDA normally answers all those type of questions which are about race, discrimination, class, gender and dominance etc. …

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