Actual Aspects of Globalization: The Sociocultural Context

By Vorontsova, V. L.; Vorontsova, A., V et al. | Journal of Organizational Culture, Communications and Conflict, January 1, 2016 | Go to article overview

Actual Aspects of Globalization: The Sociocultural Context


Vorontsova, V. L., Vorontsova, A., V, Salimgareev, M., V, Salimgareev, D., V, Journal of Organizational Culture, Communications and Conflict


INTRODUCTION

Today we can see that the internationalization and integration process is not only in the economic, social, political and legal spheres, today the fundamental vector of development is cultural integration. Around the world there is not only the circulation of people, goods and services, but also cultural and symbolic codes reflected in the different values, behavior and culture of consumption standards, a variety of styles and forms of expressing themselves or type of cultural identity. It is obvious that we are not dealing with a mechanical process. People and their cultural codes are integrated into a transnational scale and it takes very different forms. We were surprised to observe globalization as a powerful sign of previously unimaginable changes and anticipate the future spellbound.

Context relevance of this article due to insufficient study of the social and cultural aspects of globalization. Lack of proper attention can be explained by the fact that the economic, ecological and geopolitical sphere of globalization is most clearly manifest themselves, while the globalization of the cultural environment phenomena have a hidden, latent nature, without giving them the possibility to adequately comprehend. This is the one of the most important theoretical issues that have yet to implement the philosophers, anthropologists and sociologists of modern times.

PURPOSE OF THE STUDY

The main objective of the study is to analyze the social and cultural context of globalization. Analysis of the key components of the cultural elements in the conditions of transnationalization as inhomogeneous nonlinear and unstable environment complicates globalization at all levels of its occurrence.

MATERIALS AND METHODS

The study is based on the analysis of general and specific relations in diverse forms of culture in the context of globalization. In this regard, the role of general methodological basis of the study is the classical dialectic.

The main change is happening in the minds of our time, ideas, way of thinking, because it is the mental process ultimately controlled progress. Behind the background of globalization processes are manifested through the information and communication revolution.

Creating at the planet's surface total information environment of social and intellectual interaction leads to the emergence of a unique form of human culture. As a result of the transnational cooperation of individuals, social groups and organizations engaged in the information environment for up compelling borders, there is an extraordinary narrowing of the geographical and temporal space previously unknown to us social form. She has the ability to instant communication and broad, combining a cultural point of all inhabited and known world, while seeking and beyond the planet. We have before us a picture of the birth of a new socio-cultural format of relations carrying a dichotomy and ambiguity of all that is fraught with sociality. The growing scale of this process, many patriots in many countries of the world scare their uncertainty, because no one nor any guarantees that come for mankind not expect a large-scale disaster than even those that we have seen in the XX century, such as the planetary tyranny.

Note that the new information environment and its cultural content emerged today consists of the following phenomena: - reduction of the role of traditional social ties and cultural standards of interpersonal and intergroup communication, thus increasing social mobility in all its forms; - Reducing the degree of contradictions between the antagonists in the theory of the economy and the emergence of unanimity in the assessment of market institutions; - The emergence of integrated structures in the media environment, in art and in other areas of popular culture; - Optimization of intercultural communication thanks to the dominance of the English language environment, both internationally and in interpersonal communication format; - The emergence of broad educational contacts, including through distance learning allowing to establish uniform educational standards of quality; - Liberalization of the reproduction of intellectual and human capital, the yield of this process, the scope of national education systems; - Postnational sympathy when people through television can easily plunge into the broadcast of human woes, and it does not matter whether the citizens suffer their country or other people empathize and respond, showing acts of public sympathy. …

The rest of this article is only available to active members of Questia

Already a member? Log in now.

Notes for this article

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items
Notes
Cite this article

Cited article

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA 8, MLA 7, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Note: primary sources have slightly different requirements for citation. Please see these guidelines for more information.

Cited article

Actual Aspects of Globalization: The Sociocultural Context
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this article

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen
Items saved from this article
  • Highlights & Notes
  • Citations
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA 8, MLA 7, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Search by... Author
    Show... All Results Primary Sources Peer-reviewed

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.