Poor Communities Can Trade Up

By Roelofsen, Hendrik | International Trade Forum, January 1, 2004 | Go to article overview

Poor Communities Can Trade Up


Roelofsen, Hendrik, International Trade Forum


For producers in poor countries, tapping into international business can bring access to wider and wealthier markets.

Trade does provide benefits, but they may not "trickle down" automatically to the poorest people. It's important to find solutions to fill the gaps between trade-related economic growth and poverty reduction.

A business-driven approach

ITC's Export-led Poverty Reduction Programme takes a complementary approach to "macro" poverty reduction strategies by targeting poor communities directly and striving for a "bottom-up" effect. Its pilot projects focus on products and services that can benefit from short-term, high-impact export promotion activities.

Some examples of the programme's projects include:

* Gourmet coffee in El Salvador. In November 2002, ITC launched a project in the Cordillera de Apaneca, in southwestern El Salvador, to improve living conditions for about 400 poor coffee-growing families. It started by identifying Japan as a target export market for the high-quality coffee they grew. In 2003, despite the general downward trend in coffee prices, the farmers delivered almost a tonne of gourmet coffee to Japan at premium prices.

The coffee, sold as "Café Monte Sion", has received environmental and social certification from the Rainforest Alliance. It is also a member of the Association of Sustainable Coffees of El Salvador. The project has had valuable spillover effects, as the national authorities have improved road access in the area; built a primary school for the community; and assigned a teacher.

* Silk products in Cambodia. The silk weavers of Takeo Province in Cambodia make beautiful products such as scarves, handbags and cushion covers. However, these rural producers - mainly women - did not realize how valuable their products are nor how to enhance them with more marketable designs or higher-quality dyes. Lack of knowledge about market access conditions also left them dependent on middlemen. In July 2003, the Cambodian Craft Corporation and ITC helped restructure the work of about 40 families. A consultant is providing training and advice to:

* form production groups;

* improve production techniques;

* develop and adapt products to consumer tastes;

* understand costing and pricing;

* find markets; and

* coordinate with other Cambodian crafts associations.

There is already growing interest from overseas buyers. A European buyer recently organized a trade visit to build relations with the silk weavers. They have also been invited - free of cost - to a Japanese trade fair in June 2004, where they will present a new collection of silk products.

The aim is for 100 families to benefit eventually from the knowledge and structures in place and be able to respond effectively to market demand. ITC and the Cambodian Craft Corporation will also repeat the experience in communities of silversmiths and potters.

* Community-based tourism in Brazil. Tourism is flourishing in Brazil, especially in the state of Bahia. In October 2003, ITC launched a project to create jobs and improve the livelihoods of the 10,000 people who live in the area surrounding Bahia's Costa do Sauípe tourism resort. It is helping poor producers in the area integrate into the value chains generated by tourism, under the Costa do Sauipe Social Sustainable Programme - also known as Programa Berimbau, after a Brazilian musical instrument - that the resort launched. The resort includes hotel operators such as Marriott, Renaissance, Sofitel and SuperClubs Breezes.

The growth of tourism has spurred the development of family agriculture, artisanal products and services that can be offered at the resort. The pilot project will establish:

* an organic waste recycling unit connected to the agricultural productive chain;

* production of organic fruits and vegetables;

* a commercial warehouse and other logistical support for agricultural production; and

* a community centre with facilities for the development of artisanal products, training and the formation of cultural groups. …

The rest of this article is only available to active members of Questia

Already a member? Log in now.

Notes for this article

Add a new note
If you are trying to select text to create highlights or citations, remember that you must now click or tap on the first word, and then click or tap on the last word.
One moment ...
Default project is now your active project.
Project items

Items saved from this article

This article has been saved
Highlights (0)
Some of your highlights are legacy items.

Highlights saved before July 30, 2012 will not be displayed on their respective source pages.

You can easily re-create the highlights by opening the book page or article, selecting the text, and clicking “Highlight.”

Citations (0)
Some of your citations are legacy items.

Any citation created before July 30, 2012 will labeled as a “Cited page.” New citations will be saved as cited passages, pages or articles.

We also added the ability to view new citations from your projects or the book or article where you created them.

Notes (0)
Bookmarks (0)

You have no saved items from this article

Project items include:
  • Saved book/article
  • Highlights
  • Quotes/citations
  • Notes
  • Bookmarks
Notes
Cite this article

Cited article

Style
Citations are available only to our active members.
Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

(Einhorn, 1992, p. 25)

(Einhorn 25)

1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

Cited article

Poor Communities Can Trade Up
Settings

Settings

Typeface
Text size Smaller Larger Reset View mode
Search within

Search within this article

Look up

Look up a word

  • Dictionary
  • Thesaurus
Please submit a word or phrase above.
Print this page

Print this page

Why can't I print more than one page at a time?

Help
Full screen

matching results for page

    Questia reader help

    How to highlight and cite specific passages

    1. Click or tap the first word you want to select.
    2. Click or tap the last word you want to select, and you’ll see everything in between get selected.
    3. You’ll then get a menu of options like creating a highlight or a citation from that passage of text.

    OK, got it!

    Cited passage

    Style
    Citations are available only to our active members.
    Buy instant access to cite pages or passages in MLA, APA and Chicago citation styles.

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn, 1992, p. 25).

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences." (Einhorn 25)

    "Portraying himself as an honest, ordinary person helped Lincoln identify with his audiences."1

    1. Lois J. Einhorn, Abraham Lincoln, the Orator: Penetrating the Lincoln Legend (Westport, CT: Greenwood Press, 1992), 25, http://www.questia.com/read/27419298.

    Cited passage

    Thanks for trying Questia!

    Please continue trying out our research tools, but please note, full functionality is available only to our active members.

    Your work will be lost once you leave this Web page.

    Buy instant access to save your work.

    Already a member? Log in now.

    Oops!

    An unknown error has occurred. Please click the button below to reload the page. If the problem persists, please try again in a little while.