MK2, Jia Zhangke's Fabula Entertainment Join Forces in Asia

By Goodfellow, Melanie | Screen International, September 12, 2016 | Go to article overview

MK2, Jia Zhangke's Fabula Entertainment Join Forces in Asia


Goodfellow, Melanie, Screen International


Paris-based film company MK2 and Chinese director Jia Zhangke's Shanghai-based Fabula Entertainment are joining forces in a new production, distribution and exhibition partnership.

Under the accord, announced in a joint statement on Monday (Sept 12), the two companies will co-develop and co-produce films as well as promote and distribute Asian cinema internationally.

MK2, which runs the innovative MK2 multiplex in Paris and has exhibition operations in Spain and Canada, will also lend its expertise to Fabula's newly-created Open Village, a chain of cinema theatres in mainland China.

The new collaboration also envisages cooperation on the production of cutting-edge Virtual Reality (VR) and Augmented Reality (AR) content and the creation of VR centres in China.

"We are very proud to continue our collaboration with Jia Zhangke on a larger scale and to actively participate in the future development of Chinese cinema as well as the promotion of the best in world cinema in China," said MK2 CEO Nathanaël Karmitz.

"Joining forces with Jia Zhangke is a natural thing to do. Our relationship was established years ago when MK2 started operating as the international sales agent for his films".

MK2's international sales team have sold five of the Chinese filmmaker's features, starting with 24 City in 2008 and including most recently A Touch of Sin (2013) and Mountains May Depart (2015). …

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