Where to Publish
The characteristics of different types of publishing outlets render certain outlets more appropriate than others for disseminating a given research report. Consequently, researchers can profit from recognizing the available variety of publishing sources and their distinguishing features. The purpose of this chapter is to describe principal sources in terms of features that can influence an author's choice of which type will be most suitable for reporting the results of a particular research effort.
The types of outlets reviewed in this chapter include theses and dissertations, conference presentations, academic journals, popular periodicals, books, chapters in books, microfiche reproductions, taped and broadcast presentations, Internet publishing, and researcher-created print publications. Each type is described in relation to nine variables--the length of the research report, the intended audience, the likely breadth of dissemination, the probability that the report will be accepted for publication, the time lapse before publication, the author's contribution, the publisher's contribution, the extent of author control over the publication's final form, and the extent of control wielded by the publisher.
One important advantage of graduate students' theses and dissertations is that rarely are restrictions placed on their length. This means that a research report can include quantities of detail and supporting evidence not possible in a journal article or conference presentation.
The most immediate audience for a thesis or dissertation is the faculty committee that supervises the research. A wider audience consists of other students