on old phenomena, such that the familiar "causes" from the restricted paradigmatic research have to be revised accordingly. It creates new links between internal and external variables, and it places sufficient constraints on the empirical world that strong theory tests are possible. Although I could have made a similar point for other research strategies (e.g., a systems approach to the affective-cognitive regulation of behavior), it is my personal conviction that the current research and theorizing in social cognition could profit most, and achieve the greatest progress, from a systematic modeling of the interplay between cognitive processes and their ecological context.
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