Decision Making in the Workplace: A Unified Perspective

By Lee Roy Beach | Go to book overview

could then be applied to circumvent, or at least minimize the undesirable influence attempts by others.

Results from the previously discussed experiments provide an encouraging but admittedly limited perspective on the potential for image theory applications. Although my colleagues and I have chosen to use the theory as a basis for expanding our understanding of framing, them are a host of other areas that also might benefit from image theory's descriptive properties. In the decision making area, for example, image theory could be useful for developing a better understanding of entrapment and escalation of commitment. Opportunity also exists for applying image theory to other types of decisions. We examined decisions dealing with funding allocations. However, it could just as easily be applied to decisions about marketing, political science, finance, human resource management, to name only a few.

As research on image theory continues to move forward, attention must undoubtedly be focused on verifying relationships and propositions coming from the actual model itself. Nevertheless, we argue that one of the theory's distinctive competencies is its ability to improve the predictive capacity of other existing decision models. Researchers should not overlook this capacity, nor should they overlook the myriad opportunities for studies applying image theory's rich descriptive properties in such a manner.


REFERENCES

Beach L. R. ( 1990). Image theory: Decision making in personal and organizational contexts. Chichester, England: Wiley.

Beach L. R. ( 1993). Image theory: Personal and organizational decision. In G. A. Klein, J. Orasanu, R. Calderwood , & C. E. Zsambok (Eds.), Decision making in action: Models and methods (pp. 148-157). New York: Ablex.

Beach. L. R., & Mitchell. T. R. ( 1987). "Image theory: Principles, goals, and plans in decision making". Acta Psychologica, 66, 201-220.

Beach L. R., & Mitchell T. R. ( 1990). Image theory: A behavioral theory of decision making in organizations. In B. Staw & L. L. Cummings (Eds.), Research in organizational behavior (Vol. 12 pp. 1-41). Greenwich. CT: JAI Press.

Beach L. R., & Mitchell T. R.. Paluchowski T. F., & van Zee. E. H. (1992). "Image theory: Decision framing and decision deliberation". In F. Heller, (Ed.). Decision making and Leadership (pp. 72-189). Cambridge. UK: Cambridge University Press.

Chanowitz B., & Langer E. ( 1981). "Premature cognitive commitment". Journal of Personality and Social Psychology, 41,1051-1063.

Dery D. ( 1983). "Decision making, problem solving and organizational learning". Omega, 11, 321-328.

Dunegan K. J. ( 1995). "Image theory: Testing the role of image compatibility in progress decisions". Organizational Behavior and Human Decision Processing, 62,79-86.

Dunegan K. J. ( 1993). "Framing, cognitive modes, and image theory: Toward an understanding of a glass half full". Journal of Applied Psychology, 78, 491-503.

Dunegan K. J., Duchon D., & Ashmos D. ( 1995). "Image compatibility and the use of problem space information in resource allocation decisions: Testing a moderating effects model". Organizational Behavior and Human Decision Processes. 64, 1, 31-37.

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Decision Making in the Workplace: A Unified Perspective
Table of contents

Table of contents

  • Title Page iii
  • Contents v
  • Preface vii
  • 1: Image Theory, the Unifying Perspective 1
  • References 19
  • 2: Why a New Perspective on Decision Making is Needed 21
  • References 30
  • 3: Job Search and Job Selection 33
  • Conclusions 46
  • References 46
  • 4: Career Decisions 49
  • Conclusions 61
  • References 62
  • 5: Supervision and Job Satisfaction 63
  • References 71
  • 6: Why Employees Quit 73
  • Conclusion 89
  • References 89
  • 7: Audit Decisions 91
  • Summary 99
  • References 99
  • 8: Screening of Clients by Audit Firms 101
  • Conclusions 115
  • References 116
  • 9: Organizational Culture and Decision Making 117
  • Summary and Practical Implications 129
  • References 131
  • 10: Mitigating Cultural Constraints on Group Decisions 133
  • Conclusion 141
  • References 142
  • 11: Imagination and Planning 143
  • References 153
  • 12: Designing Marketing Plans and Communication Strategies 155
  • Summary and Conclusions 164
  • References 164
  • 13: Consumer Decisions Involving Social Responsibility 165
  • Conclusion 177
  • References 179
  • 14: Image Compatibility and Framing 181
  • References 193
  • 15: Image Theory and Workplace Decisions: Challenges 197
  • References 208
  • Author Index 209
  • Subject Index 215
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