American Mass-Market Magazines

By Alan Nourie; Barbara Nourie | Go to book overview

H

HARPER'S MAGAZINE

In its 138-year history, Harper's has undergone a number of changes, each calculated to perpetuate or recapture its past popularity. Harper and Brothers began publishing it because they had extra time to fill on their printing presses. 1 In the beginning it was a collection of miscellaneous material reprinted from British periodicals. It was 144 pages of cramped type in double columns with a few woodcuts at the end. Its strength was literature, especially the Long serialized novels of the famous nineteenth-century English writers. 2 It published Charles Dickens Bleak House, William Makepeace Thackeray The Virginians, Anthony Trollope Small House at Allington, and Thomas Hardy Return of the Native. 3

By the end of the nineteenth century, it had become one of the most successful of the serious, general periodicals of the time. It reflected the growth in wealth and refinement that characterized the period. It was longer, with larger type, and lavish illustration. It published history, science, geography, literature, and three departments, one each of literary criticism (The Editor's Study), news (The Monthly Record of Current Events), and humor (The Editor's Drawer).

During this period Harper's became a major force in shaping America's literary tastes. William Dean Howells used his position as author of the Editor's Study from 1888 to 1894 to defend the new realism in American literature against the more romantic, melodramatic English literature that had been so popular up to that time. Harper's had always published works by such great American authors as Nathaniel Hawthorne, Herman Melville, Stephen Crane, Mark Twain, Bret Harte, and, of course, Howells. But during this period Harper's became identified as a major vehicle for native authors such as Edward Bellamy, Lefcadio Hearn, Richard Harding Davis, and J. W. De Forest. 4

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American Mass-Market Magazines
Table of contents

Table of contents

  • Title Page iii
  • Contents v
  • A 3
  • The American Farmer 3
  • American Heritage 7
  • American Magazine and Historical Chronicle 12
  • American Mercury 13
  • The American Whig Review 18
  • Argosy 29
  • Atlantic Monthly 32
  • C 47
  • Changing Times 47
  • The Columbian Lady's and Gentleman's Magazine 58
  • Cosmopolitan 78
  • Crawdaddy 88
  • D 95
  • Debow's Review 95
  • E 103
  • F 119
  • G 131
  • H 149
  • Health 152
  • High Times 161
  • Home Mechanix 165
  • Horizon 170
  • I 177
  • K the Kiplinger Magazine. See Changing Times 181
  • L 193
  • Liberty 195
  • Life 207
  • Lippincott's Magazine 213
  • Littell's Living Age 222
  • Look 225
  • M 235
  • Mcclure's Magazine 247
  • N 271
  • National Police Gazette 284
  • Niles' Weekly Register 329
  • O 341
  • P/Q 349
  • Parade 349
  • People Weekly 359
  • Playboy 367
  • Playgirl 375
  • Popular Science: the What's New Magazine 385
  • Prevention Magazine 399
  • Psychology Today 404
  • R 419
  • Reader's Digest 425
  • Rolling Stone 442
  • S 445
  • Saturday Review 452
  • Scribner's Magazine 458
  • The Smart Set 467
  • Smithsonian 474
  • Sunset 479
  • T 491
  • Travel-Holiday 507
  • True Story 510
  • Tv Guide 519
  • U 529
  • Usa Weekend 531
  • U.S. News and World Report 534
  • V 547
  • Vanity Fair 547
  • Village Voice 551
  • Vogue 556
  • W 561
  • Index 585
  • Contributors 605
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