and scope of relations among members, and hence the potentials for information flow, but it also establishes a distinctive psycho-social bandwidth for communication by attuning members to one another through its framework of shared values and beliefs. However, I am not substituting cultural determinism for holographic determinism here. In my account, the normative order is not a causal agent but plays a much more subtle role. It sets only the broad parameters within which the actual form and direction of collective organization evolves as a dynamic, self-organizing, multi-level process.
It is from this foundation that I develop an alternative non-determinist holographic account which uses the principles of both classical and quantum holography. The principles of quantum holography are used to describe how the interaction between flux and control creates a communicative structure that processes information on the interactions among members to in-form the collective's endogenous organization. And the principles of classical holography are used to describe the image processing required for the collective's purposeful action. Achievement of the collective's plan is modeled as a pattern-matching process in which the hologram for the plan is compared against successive quantum-holographic descriptions of the consequences of collective's action until a match is achieved. Figure 6 summarizes the combined logic of these processes of communication in the terms of a single substantive model.
A final point concerns a tantalizing question of connection between Laszlo's scheme and ours: namely, the relation between his concept of quantum vacuum interaction and our concept of flux. Could it be that flux, the distribution of energy in psycho-social fields, is actually mediated by the quantum vacuum? In discussing this question for future research with Karl Pribram, we believe that the answer may not lie in the already extensively studied properties of electromagnetic fields but must await improvements in the measurement of magnetic phenomena and gravity.
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